Franchising Myth Busted: Individuality Still Key

Featured image: Mills_in_UK.jpg - Franchising Myth Busted: Individuality Still Key

Mills_in_UK.jpgA common misconception of franchise ownership is that it means losing all of your individuality.  Franchise owners indeed follow the business model of the franchisor, however, often there are ways to customize your business.  

Fay and Jennie Mills are a mother and daughter team who own Rainbow International Restoration Derby West in the U.K.  You'll never guess how Jennie Mills took a very unique skill she is passionate about and turned it into a service for their restoration customers.                                                                       (Photo: British Franchise Association)

It's not every day you are asked to prepare for a Royal visit, especially in a way that includes underwater diving. Thanks to a story from the British Franchise Association, Dwyer Group is happy to highlight how the Mills' are using Jennie's diving expertise as a way to serve customers.  What an excellent example of how to individualize your business!  

How might you bring your personality or special skills into your business?

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